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Make it go further with Match Funds

Through’s Match Fund campaigns, everyone can make a difference. A matched donation boosts the impact local charities can have on our communities.

Here’s how a Match Fund works:

   £10.00     Your donation
+ £10.00      Donation matched by Fund partner
+ £  2.50      Gift Aid (For UK taxpayers)

After a small processing fee, your £10 single donation with Gift Aid means the charity receives £21.54! A £10 donation without Gift Aid means the charity receives £19.16. has an extensive background in delivering highly successful Match Fund campaigns at both a local and national level. Match Funds make a huge difference to local charities and community groups across the UK and are one of the most effective ways for major donors to leverage their giving.

If you’re interested in running a Match Fund campaign in then please email us at or give us a call on 0300 111 2340 and we’ll send over a full Match Fund pack.

Case Studies

Charity Begins in Cornwall matched to £100 per donation made to all Cornish charities on the website from 10am on Saturday 1st March until Monday 9th June in collaboration with the Eden Project and Cornwall Community Foundation.

Key Statistics:

  • Total of £41,975.30 raised in just over 3 months

  • £18,548 worth of donations matched

  • 15 groups across Cornwall benefited

  • Average amount raised per group of nearly £3000

Grow Your Tenner

Our 2013 Grow Your Tenner campaign saw us turn Cabinet Office funding of £500k into £1.5m worth of donations to small charities across England, generating a huge positive impact to a wide range of local communities nationwide.

Key Statistics:

  • £1,350,000 of immediate funding – as despite the match limit of £10, the average donation was £15.79

  • A legacy of monthly Direct Debit donations, which given past experience will add a further £150,000 of funding

  • 1,300 charities benefited, of which 30% were too small to be registered charities and only able to accept online donations through

  • 13,298 people made online donations

  • 2,894 monthly Direct Debits were set up

  • 65% of online donors took advantage of Gift Aid

“The Grow Your Tenner campaign is simply amazing. It encourages people to give and give more frequently. For a small charity such as ours, the Grow Your Tenner campaign has seen donations increase at a vital time of the year when quite often, we struggle.”
Kari Lucas, St Werburghs City Farm

“Thank you so much for running the Grow Your Tenner campaign. Lots of parents used our page to make donations for the first time. Several of them set up Direct Debit donations and persuaded some of their friends to do the same. We would love you to run the campaign again in the future. Good luck with all your work to secure further match funding.”
Bath Swim Therapy

Get in touch!

If you’d like to know more about our Match Fund campaigns and how you can get involved then please email us at or give us a call on 0300 111 2340.

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